Updated: Oct 16, 2022
This startup is looking to create a new genre of media and entertainment.
There’s a $2 trillion global entertainment market, but it’s not for the faint of heart. Anyone competing in this market is going up against juggernauts like Disney, Universal, and more. In order to do this, one thing is clear: You’re going to need to differentiate. Fortunately, one startup thinks they’re up to the task. To The Stars is a media company looking to create a new genre of science fiction, specifically honing in on some of the recent UFO craze. They have been utilizing several partnerships and former employees in various top-secret government agencies to research stories and encounters with UFOs, then turning those into books, films, and various intellectual property (IP) to market and sell.
As To The Stars gears up for this challenge, they are opening an equity crowdfunding round to raise money from investors. This means anyone can invest in To The Stars. To The Stars is an interesting investment opportunity because Tom Delonge, from Blink-182 and Angels and Airwaves, is a Co-founder and bringing his audience and experience onboard to help make this a success.
To The Stars is a media company co-founded by Tom DeLonge and Jim Semivan looking to create a new sort of creation, production, and merchandising powerhouse.
To The Stars is creating original works, then markets the IP in a host of different mediums, from toys to art, movies, books, comics, and more. All of this, however, comes with a bit of a twist. They want to create new genres that “blur the lines between science fiction and fact.” While they note famous examples of Lucas Films and Marvel as competitors, they have honed in a bit on this recent UFO craze. They’re doing this by creating a research partnership with a division of the US Army’s Futures Command and utilizing individuals from some of the most “elite government agencies” as advisors and executives of the company.
These moves were done deliberately in an attempt to distance the company from less reputable projects in the space. For example, one of their premiere books, Sekret Machines, follows a true story about intersecting experiences of a skeptical UFO journalist, a WWII prisoner of war, and a pilot involved in an area 51 project. They used eight advisors from top levels of the government to write the story, with new facts about the stories released exclusively within that book. While many of these projects use actual facts from top-level government officials and are based on a true story, they’re combined with the imagination of DeLonge to blur those lines between fact and fiction.
There’s an incredibly interesting backstory here behind To The Stars, Tom DeLonge, and the Pentagon UFO tapes that Vox did an article on. It’s pretty lengthy but a good read if you want to know more about that specific side of things. You can find that article here:
As one would imagine being co-founded by the guitarist for Blink-182, they have seen some pretty solid traction. For starters, they have a massive social media presence they can leverage, amounting to millions of followers across various platforms:
Which has seemingly led to a number of books selling out and a whopping $1.6 million in revenue for 2021.
All of this has led to a number of partnerships with pretty big names in the business, such as Legendary Television, which has produced some of the largest names in film and television. Some examples being The Dark Knight, the recent Godzilla movie series, and more.
They are currently raising through their investment page found here:
You simply go to that page and look over the materials. If you think it’s a worthwhile investment, then you can click on the “invest now” button in the top right corner and follow the prompts.
Every investment and startup is different. Investing in startups is more of an art form than a science because everyone has different theories about it. While there’s no one clear way to determine whether a startup is a good investment or not, you must think the company's future valuation is going to exceed the current valuation. You can do this by analyzing various factors such as traction, founders, financials, the likelihood of success, and more.
When determining if something is a good investment, you have to look at your personal investment goals. Startup investments are traditionally highly speculative, illiquid, and involve a high degree of risk. This means you typically invest hoping for a larger upside on your successful investments, but many startups might not make it to an exit, resulting in a loss of your entire investment. The best place to get information is their offering circular found here:
To The Stars is offering securities through the use of an Offering Statement that has been qualified by the Securities and Exchange Commission under Tier II of Regulation A. A copy of the Final Offering Circular that forms a part of the Offering Statement may be obtained from: To The Stars